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Behavioral health media campaign promoting opioid awareness

FY26 Media Campaign Promoting Behavioral Health Resources for Reducing Opioid Overdoses & Raising Awareness of Cannabis — Solicitation 229467, issued by Cecil County.

In plain English

Cecil County Health Department seeks an experienced PR/communications firm to continue and expand behavioral health media campaigns focused on reducing opioid overdoses and cannabis awareness. The campaign includes website maintenance, video production, social media promotion, billboards, and print advertising, building on successful initiatives since 2015 that promote local resources and reduce stigma.

Key facts

Issuing agency
Cecil County
Solicitation number
229467
Type
purchase
Posted
Jan 15, 2026
Response deadline
Feb 17, 2026, 5:00 PM EST

Official description

Solicitation #CCHD-2026-7. Issued by Procurement Office. The Cecil County Health Department is seeking proposals from experienced public relations/communications companies to continue and enhance its ongoing behavioral health media campaigns. Beginning in 2015, campaigns have focused on reducing overdose and other negative impacts of behavioral health disorders by raising awareness and utilization of local resources, reducing stigma, promoting overdose prevention strategies, etc. Campaigns have incorporated various tactics, including maintaining RewriteYourScript.org , creation of videos and other advertisements, paid social media promotion, billboards, newspaper ads, etc. Any questions regarding this RFP may be directed to cchd.procurement@maryland.gov .

Respond to this bid

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